Media Kit
Downloadable resources
Official PolarSeal® resources for digital and printed materials
PolarSeal® company name
Our company name is “PolarSeal® Tapes & Conversions Ltd”. PolarSeal® is one word, capital P and capital S.
Our brand identity is a unique design scheme composed of simplistic features that work together to create our distinct visual style.
PolarSeal® logo variations
Our primary logo comes in 3 variations.
As a key component of our identity, the primary logo is one of its most visible parts and is used for all materials and communications. For all corporate communications, the logo must be used as provided and cannot be altered in any way.
Whenever possible, the logo should appear in its full-colour version. However, a white logo version is used on a solid background colour or overlaid on an image that clashes or fades the PolarSeal® logo colours.
A black version is only to be used if essential. For example, when black is the only colour being printed.
PolarSeal® strapline variations
Our strapline logo comes in 2 variations.
For instances where the full company title is required, the strapline logo may be utilised.
Whenever possible, the logo should appear in its full-colour version. However, a white logo version is used on a solid background colour or overlaid on an image that clashes or fades the PolarSeal® logo colours.
Logo treatment - correct
The logo should be placed with even spacing and clutter should be avoided.
- Ensure a minimum exclusion zone is met using the central icon circle size as a guide (pictured to the right)
- Be mindful of size and legibility; our logo should maintain its detail at all times
Logo treatment - incorrect
To maintain consistency, the logo must not be redrawn or altered in terms of its appearance, components, colours, proportions, or any other property.
- Change the colours of the logo
- Stretch, distort or rotate the logo
- Modify the logo with effects such as 3D rendering or drop shadows
- Add any text, change typefaces or try to recreate
Primary Colours
Our primary colours for PolarSeal® are our go-to for all communications.
#10ABBD
#735BA4
#004C7A
#363D40
PolarSeal® images
The logo should be placed with even spacing and clutter should be avoided.
Simply ‘click’ on the image to download.
If you require any additional assets please contact us and we would be happy to help!
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